Volkswagen’s misconduct reminds me of the importance of keeping ethical dilemmas
and questions about virtues and right morality in the forefront of our minds.
The more corrupt the environment the more vital it is to have clarity in our
own heads and hearts about our own values, responsibilities and behaviours. It is vital to be conscious and honest about how we
see the world.
If we believe that the world is dangerous, volatile,
uncertain, complex and ambiguous then we are driven by our fears and our
survival instincts. This world view focuses on winning and justifies cutting
corners, cheating and telling lies.If we believe that the Earth is our home, that we share this address with a few billion other human beings then we develop a sense of connectedness to others and a responsibility for our environment. We start seeing examples of virtuous behaviour, unity, care and agility around us. With this mindset we focus on what is good in the world and use our energy and creativity to make improvements to support the well-being of all.
It is easy to condemn and project our frustration and disappointment onto the car manufacturer. They let us down and deliberately cheated not only us but our already troubled and fragile environment as well. Some of you who read Jeremy Clarkson’s views on this matter in the Sunday Times on the 27th of September might agree with him and suggest that cheating is not a big deal, (according to Clarkson we all do it) “so stop tutting and chuckle at VW instead”. He believes that cheating is part of life and VW was just unlucky because it was caught “with its trousers down”.
It is easy both to condemn and to dismiss the world’s biggest car manufacturer’s deliberate act of rigging emissions tests in its diesel cars. The disaster VW finds itself in looks as murky as the scandals that stained the reputation of the banking industry. By installing ‘defeat device‘ software into its VW and Audi diesel cars to deliberately fool testers into thinking they polluted far less than they do, has wiped £22bn from the company’s value in a few days.
Trust has been lost on different levels and it is too soon to tell whether Volkswagen can ever regain its past good reputation.
Who is responsible for such a colossal mistake? Was it
only a handful of individuals who invented a software and decided to install it
into 11 million vehicles without authorisation?
Or was the cheating part of the overall, secret strategy agreed by
senior position holders to support financial gains and enhance the company’s global position? There is no point speculating. Volkswagen promised to
do a thorough investigation and time will tell what shall be revealed and what
information will get into the public domain about the cheating, the lies and
the failure of leadership.
We could consider the various position holders at VW
and analyse how well or not they demonstrated leadership. However, I find it
much more meaningful if we take this case as an opportunity for self-reflection
and self-examination. How well do we measure up? Do we cut corners and focus
mainly on our own survival, our personal gain and advantage? Do we take
responsibility for our actions and the actions of colleagues around us? Do we appreciate the contribution of others
and help them grow? When we make decisions do we consider the wellbeing of all (even if we do not
know them personally)? Do we think about the long-term impact of our actions on
the environment and on the life of future generations?
A lot will change in Volkswagen in the months and
years to come. It is important to remember that change does not happen in the
abstract. Lasting change requests a new
outlook and personal commitment to a different kind of behaviour. I propose that
we can change when we have our own insight through experiences, questions and
reflection. When we understand why the behavioural change is important for us
personally. If we want lasting change we need to change our mindset and align
our beliefs to the new behaviour. We need to master the new behaviour and own
it by generating a personal version of the knowledge and apply it habitually.
We are ready to help the change process of others only when we embody and live
the new behaviour.
The
search for good leaders, the desire for personal wellbeing, the search for
meaning and how to live a good life have been with us throughout the ages. The
wisdom traditions give us clear guidance on how to live and lead well. Aristotle for example defines virtues as
conscious habits that we do. We learn them through education and role models
and when we continuously practice them they become an integral part of who we
are (Aristotle, Nichomachean ethics, Bk. 2.5). His ideas from 2,500 years ago
resonate well with the neuroscience supported process of successful behavioural
change.
Trusted
leaders are the guardians of the values of the organisation. They release the
energy of people and enlarge the human and intellectual capital of the
employees. In a trusting environment when we are committed to our shared
purpose we play active roles both as leaders and as followers. Authentic
leaders know themselves and this helps them to be effective and moral (Walumbwa
et al. 2008) and lead by example.
There
is growing evidence that the materialistic model of mainstream business does
not produce true wellbeing for people and actually undermines wellbeing. “Outmoded
mental models have produced an intellectual bankruptcy: the bankruptcy of
mainstream economic thought“(Scharmer, O.
Kaufer, K. 2013. p. 11). By
advocating economic action on the basis of money-making, and by justifying
success in terms of profits made, the materialistic business model encourages
the irresponsible behaviour of economic actors, contributes to ecological
destruction and disregards the interests of future generations. The presupposed
and still widely used ‘rational management
model’ is
in fact highly irrational if it produces non-rational outcomes for society,
nature and future generations. What
we observe is a disconnect between reality and awareness: between an
eco-system-centric global economy and an ego-centric awareness of institutional
decision makers.
Unless we take personal responsibility and develop a character that habitually follows ethical behaviour, unless we find the courage to continuously remind others of our connectedness and collective responsibility for considering the wellbeing of others, we do not have the moral right either to condemn or to support the cheaters of the world.
Walumbwa, F.O, Avolio, B.J., Gardner, W.L., Wernsing, T.S. and Peterson, S.J. 2008. Authentic Leadership: Development and Validation of a Theory based Measure. Journal of Management 34 (1): 89-126
You can find the link to this
and all submitted papers here at the Leading Wellbeing website, or via the IFLAS Research
page here
The views of guest
contributors to the IFLAS blog do not necessarily represent those of the University
or its staff.
Find out more about the
Spring School and other courses run by the Institute for leadership and
Sustainability here
May
we also take this opportunity to invite you to join the LinkedIn group, our Facebook
Group
and to follow us on Twitter if you have not already done so.
No comments:
Post a Comment
Note: only a member of this blog may post a comment.